Perceptions that attract customers

1.  Businesses that look successful:                                                              

No one wants to take the chance of buying from a business that may not be there tomorrow.  

2. Businesses that look busy:                                                                  

People like to buy from businesses that others are buying from and where others have been successful.  

3.Businesses that look ultra clean:                                                                                     

Cleanliness gives the impression of top quality.  

4. Businesses that care about the customer:     

a. Answer the telephone on the first 2 or 3 rings

b. return telephone calls promptly

c. Greet everyone

d. Deliver what you promise  

5.Businesses that stay in touch with their customers:

People love to be remembered.  "Stay in touch with your customers and they will stay in touch with you when they make a buying decision."